We need to redesign the website to remove all startup / SaaS / marketing patterns.

Current issue:
It feels too “salesy” and corporate — like a product trying to convince people to use it.

That is the wrong tone.

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## Core direction

This should feel like:
- a tool
- a system
- a project that exists because it needed to exist

NOT:
- a startup landing page
- a marketing funnel
- a conversion-optimized site

---

## Tone

- Direct
- Honest
- Slightly indifferent to whether the user signs up
- No hype language
- No promises
- No “transform your workflow” nonsense

---

## Remove immediately

- Any “hero pitch” language
- Any “why choose us” sections
- Any fake trust signals (logos, testimonials, “companies use this”)
- Any email capture / gated content
- Any “Get Started Now” pressure CTAs

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## Replace with

### 1. Simple top section

- Project name
- One blunt sentence describing what it is
- Links:
  - GitHub
  - Docs
  - Download / Self-host
  - SaaS (optional, not emphasized)

Example tone:
“This is a network control system. It’s in active development. Things may break.”

---

### 2. “What it does” (not marketing)

- Bullet points
- No adjectives
- No hype

Bad:
“Powerful, scalable, next-gen network automation”

Good:
- Monitor device state
- Push configuration
- Track changes
- Run commands across devices

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### 3. “What it is not”

This is important for your voice.

Example:
- Not finished
- Not stable
- Not for everyone
- Not trying to replace everything

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### 4. Screenshots

- Real UI
- No mockups
- No gradients / marketing framing
- No captions trying to sell

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### 5. Development status

- Be explicit:
  - versioning
  - breaking changes
  - expectations

---

### 6. Pricing (if present)

- Simple
- No anchoring tricks
- No “save 20%”
- No fake urgency

---

## Visual direction

- Use the same Warm Precision system
- No big hero sections
- No oversized typography
- No soft gradients
- No “landing page layout”

Layout should feel like:
- documentation
- system panel
- terminal-adjacent

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## Anti-pattern check

If any section feels like:
- it’s trying to convince the user
- it’s trying to impress the user
- it’s trying to capture the user

Remove or rewrite it.

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## Goal

The site should feel like:

“This exists. If you need it, you’ll understand it.”

Not:

“Please use this product.”
